Stop counting hits and start scoring runs PR measurement outcomes over outputs is the lesson at the heart of this episode. A vivid baseball parable sets the scene. One team cheers every single while the other quietly puts runs on the board. In publ…
Jack Benny, Fred Allen, and what PR can learn from a changing stage Answer Engine Optimization for PR started the day radio met television and one performer adapted faster than the other. The famous mock feud between Jack Benny and Fred Allen delig…
Understanding the Hispanic Market in the U.S. If you think a simple language swap is all it takes to reach the 65 million Hispanics in the U.S., think again. A strong Hispanic marketing strategy involves much more than translating English campaigns…
Podcast Host / Entrepreneur
Doug Downs has dedicated a lifetime to human communication.
From broadcast journalist interviewing World leaders to communications professional, to media and presentation coach... to podcaster.
He's a proud SCMP through the Global Communications Certification Council, as well as the Principal with Stories and Strategies Inc - an award-winning podcast production company with clients in the United States, Great Britain, Canada, Mexico, and Australia.
Producer
Emily helps produce the Stories and Strategies podcast.