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July 19, 2020

Tweeting a Social Movement - Black Lives Matter and its use of Twitter

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Season 1

Through a content analysis of all public tweets sent by Black Lives Matter over a four-year period, this study examined the message strategies used on Twitter by the social movement as a means to share information, build community, and promote action.

Guest Candice LaShara Edrington, Ph.D.

Assistant Professor of Strategic Communication, High Point University, North Carolina

cedringt@highpoint.edu

Link to download Study 

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