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Can a Company Take Positions on Social and Political Issues AND Accept Business From Opposing Views?

Cision is one company willing to take a position on sensitive issues such as Roe V Wade, Vaccines, and Gun Control. It’s a communication company that, among other services, provides news release distribution services. What if a potential client want to use Cision’s services to articulate a view the company opposes?

Guest: Jay Webster
Cision Chief Product & Technology Officer and Cision Comms Cloud President

Download full audio episodes on:
Apple Podcasts https://podcasts.apple.com/ca/podcast/stories-and-strategies-for-public-relations/id1512806323
Spotify https://open.spotify.com/show/1RPQxUUpvP8maOfezGnjVw

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