She made the internet howl with one absurd phrase. Haliey Welch, the self-proclaimed “Hawk Tuah Girl,” turned a bizarre street interview viral fame almost overnight.
What started as a joke spiraled into a full-blown phenomenon, with memes, merchandise, and her very own cryptocurrency. But it was the viral cry that became a crypto crash.
In this episode, we unpack the wild story of Haliey Welch’s meteoric fame. Her viral catchphrase to the lawsuits surrounding her failed crypto venture, the absurdity of meme culture, the dangers of influencer hype, and what it all says about us as a society.
Key Moments to Watch
01:56 The Rise of Viral Fame and Societal Values
04:55 The Impact of Money on Fame and Content Quality
07:54 The Transformation of Internet Memes into Personal Brands
10:56 Influencer Responsibility and Authenticity
13:58 Sustainability of Meme-Based Fame
16:52 The Challenge of Creating Viral Content
Guest: Jason Cercone @bombtrackmedia
https://www.bombtrackmedia.com/
Listen to the full episode on your favorite podcast app (audio episodes features Director's Cut) https://podcast.storiesandstrategies.ca/episodes/
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